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3 Proven Negotiation Tactics to Control Salary Negotiations

salary negotiations

No one really *likes* salary negotiations, but the truth is, these five minutes of your time – when executed correctly – can have a tremendous impact on the strength and stability of your financial life over time.  Here’s why… Suppose you’re interviewing for a mid-level engineering position and have been offered a low salary of [...]

Using Human Psychology to Create a Compelling Sales Offer

sigmund freud

Whether you’re selling a defined physical product or service – or simply trying to “sell” others on the idea of following you – you’re shooting yourself in the foot if you aren’t paying attention to the basic principles of human psychology. When you take the time to look at how people making purchase decisions, as [...]

How Persuasive is Your Personal Brand?

personal brand

You don’t need to be a marketer to think about your personal brand.  Each and every one of us conveys a unique brand that influences how we interact with and are perceived by others.  This outward brand encompasses your actions, behavior, appearance and every other element that makes you a unique, separate person – creating [...]

7 Power Words to Help You Get Inside Your Prospects’ Heads

Life Is Psychedelic

In many cases, winning a sales contract often comes down to one simple fact – are you and the benefits of your product more memorable than all the other people pitching your prospect? Think for a second about how it must feel to work as a purchasing manager.  The second you so much as think [...]

3 Ways to Incorporate Hypnotism Into Your Sales Process

persuasion in sales

In our last post, we took a closer look at whether hypnotism could be considered a valid NLP persuasion technique and found that yes; there are plenty of applications for this process in a sales setting.  The key to understanding why revolves around identifying the difference between traditional hypnosis – which attempts to command the [...]